Saturday, November 1, 2008

Policies for Nursing Home Care Dwindling as Home Care Grows

from market Watch:

Last year not one Unum 
group long term care policy was
purchased for nursing home care only, evidence of a dramatic trend
indicating Americans' desire to "age
in place". In Unum's
third annual Landscape of Long Term Care, the company reports a steady
increase in policies with the home care option.





As the leader in the group long term care market, Unum provides an
annual review of sales and claims trends each fall in recognition of
Long Term Care Awareness Month in November.




"We carefully track these trends so we
understand the needs of our customers," said
John Noble, director of long term care products for Unum. "More
people expect to be able to receive care at home, and making that
possible is an important element of long term care coverage."




Of Unum's inforce policies, 93.4 percent are
purchased to cover some type of home care. And nearly 70 percent of Unum's
group customers use their long term care benefits for care that occurs
in the home.


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